Founder Mees Olivier Loman (M.O.L.) was born in Amsterdam in 2000. He graduated from the IAM College in Amsterdam North in July 2022, where he studied entrepreneurship.
During his daily life, Mees encountered the problem of constantly using different bags for various activities. He had to use a different bag for his studies, work, gym, and nightlife. He wondered if he couldn’t create his own bag that he could take everywhere – a bag that was practical, durable, comfortable, and also attractive.
While studying, he had the chance to design a bag that would fulfill all his requirements. He started elaborating on his ideas on paper and took sewing lessons from his best friend’s mother. This helped him understand the entire process of making a bag as thoroughly as possible.
After many attempts and a long search for the right producer, there are now three beautiful bags on the market: The MOL single-banded, The MOL double-banded, and the Weekender in four different colors (beige, black, dark blue, and orange).
Mees says, “The bag is practical but also serves as a great addition to your outfit. Everyone wants to look good and well-groomed, and a bag is often the item where many fall short. Yet, it is true that a bag often stands out because it is the outer layer of your outfit. Why is it that people are picky about the shoes they wear, but it is fine if their bag looks worn out and ugly? A bag is a one-time investment in yourself for the years that follow. You may wear shoes for only a year before you buy new ones, but you will likely enjoy your bag for a much longer period of time.”